branding

Nam Kee H

Integrated Brand and Service Solutions

The original Nam Kee Noodle Shop is a staple in the Hong Kong market.  The second generation Executives of the company wanted to move Nam Kee into the future.  We developed a new brand for Nam Kee called 'H' which represents 'healthy', 'hopeful' and 'happy' moments to target the Generation Y market in Hong Kong specifically women who want to eat smart!  'H' has had sustained growth in the market and the brand has received accolades from food bloggers, customers and other reviewers in the industry for the innovative brand and service design by the Chill Creative Director and her team!  Don't hesitate to contact us if you need to re-brand your service to target the new generation.

 

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